Preloved This is the Preloved logo mark which shows a symbol shaped to represent a speech bubble and the letter P with a love heart symbol cut out of the center. The words 'Preloved' are represented along side the logo mark.
Animals

Change The Tale With Our Friends At Dogs Trust

Change The Tale With Our Friends At Dogs Trust

Change The Tale With Our Friends At Dogs Trust

This Christmas, our friends at Dogs Trust want to Change The Tale for thousands of puppies who are born to be smuggled into the UK and sold for profit. At Preloved, buyer awareness is incredibly important to us, so we want to make sure our members know the risks and the right questions to ask when buying a new pup.


Change The Tale- What is this campaign about?

The main aim of Change The Tale is to spread awareness about the cruel Puppy Smuggling trade so that we don’t unknowingly help to fuel this illegal activity. Unfortunately, these unscrupulous puppy smugglers do try and target unaware dog lovers, innocently searching on the internet for a four-legged friend to bring into their loving home. These prospective pet owners are then tricked into believing that they will receive a happy and healthy pup, lawfully bred in the UK. In actual fact, they will have been illegally imported, and when purchased, the brutal trade is perpetuated.

Change The Tale - Dogs Trust Campaign


What does the Christmas Tale Video try and show us?

  1. That when buying a puppy online, things aren’t always as they seem
  2. When illegally imported pups are bought here in Great Britain, the cruel misuse of their mum as a breeding machine continues elsewhere
  3. Families are often left utterly heartbroken and at a financial loss when their new pup doesn’t survive, faced with behavioural challenges and severe health conditions.
  4. The advice you need to know to guarantee that you find a happy and healthy furry friend for your family, in the most responsible way possible.

Change The Tale - Dogs Trust Campaign


Getting a dog responsibly- Some important red flags from Dog’s Trust

  • The puppy isn’t seen interacting with their mum or littermates
  • The advert does not have an image of the mum
  • The puppy is under 15 weeks old
  • The seller is offering to deliver the puppy or meet you somewhere that the puppy wasn’t born.
  • The seller fails to show legitimate documentation for the puppy e.g. passport
  • The breeder’s contact details are appearing on multiple adverts.

Change The Tale - Dogs Trust Campaign


You can help by making sure you research before you buy, and sharing @DogsTrust’s advice which you can find here. 

Check out #ChangeTheTale on:

  1. Twitter
  2. Facebook
  3. Instagram

For more things dogs, click here! 



Zoe Allison

Zoe Allison

Writer and expert